
Advocate
Establish Texas REALTORS® as the premier influencer of public opinion and policy in all areas related to real estate.
Strategic Goal 1
Advocate for policies that protect property rights, expand housing opportunity, and strengthen the real estate profession across Texas.

Strategic Goal 3
Strengthen influence at the state level by leading on key issues such as housing affordability, regulatory clarity, and market stability.

Strategic Goal 5
Engage consumers through education-first outreach that builds understanding and support for housing solutions, property rights, and thriving communities across Texas.

Strategic Goal 2
Translate advocacy into clear business impact so members understand how legislative and regulatory outcomes affect transactions, clients, and income.

Strategic Goal 4
Expand the reach and visibility of advocacy through timely updates, integrated messaging, and stronger engagement prior to key calls to action.

Resources for Context
This list of ideas and thoughts was developed by the Strategic Planning Committee to provide context and insight into discussion that led to the creation of these strategic priorities.
